Okay, okay, that was a bit of a trick question because if you’re anything like me,
you picked option E — None of the above.
Being on the go, meeting people face-to-face, and constantly hustling 24/7 can
be exciting at first. But soon, it starts to take over your entire life. You get tired
and frustrated, and start thinking, “There has to be a better way!” Are we right?
Hey, Erving here!
I wanted to share My story with you because — being the ambitious
and committed marketer that I Am — I figured you’re probably going
through a similar journey of our own.
About 28+ years ago I started in network marketing. And what can we say
about it? It was love at first sight! Making great money and helping people at the
same time? It was AMAZING! Who could ask for more!
And the best part?

Now, that’s not to say it was all easy peasy. NOT. AT. ALL. In fact, the first few years,
even though I Was incredibly frugal, I spent way more money than we made!
No matter what we did, we just couldn’t make it work. Finally, I left the industry…
But just as with other great love affairs, I couldn’t stay away for long. And this
time it was working!
We spent 3+ years with one company and made it to the Fifth highest level there!
We were earning thousands and building a gigantic team. On paper, our lives
looked PERFECT!
Except for one thing… I WAS WORKING. ALL. THE. TIME.

Quality family time? Nope. It felt like I Was never saw my children. Date nights?
Are you kidding? We felt guilty if we took even one night off to spend some
quality time with each other. Vacations? Forget about them. We were always
in a meeting, or hosting a training, or doing something else that never let us get
away.
We had ZERO personal life and grew increasingly frustrated. What’s the
point of making money, if you don’t have time to enjoy the fruits of your labor?
There had to be a better way!
And we were right

I was seeing all these online marketers who seemed to be
making SO MUCH MONEY without working NEARLY as hard as
we were. So we knew — we had to learn their secrets!
What we discovered was MOST strategies that worked for traditional businesses,
didn’t work for network marketers because they weren’t duplicatable. THIS is
why we were working so hard; we weren’t maximizing our efforts!
We doubled down ON our efforts and worked to climb that VERY steep learning
curve. I spent $Thousands on our business education and countless hours
researching, testing, and perfecting! Luckily, all that investment paid off!
The result?

I increased My income (that’s right — !) Thousands,
generated more leads than we could handle, and in the last couple
of years, we’ve recruited more people using Facebook, than we
ever did in 15+ years building offline! How amazing is that?
But the most rewarding part? We’re finally able to work 90% from home and
spend time with our children, family, and friends whenever we want. We also get
to go on holidays and travel the world! #BOOM!
We’re finally living our dream! And now, we want to help you do the SAME!


Marketing is an excellent way to get people to reach out to you, but it’s
passive. You’re just making people aware of you and your brand.
Prospecting
Prospecting, on the other hand, is an active money-making activity that has
to be part of your DMO. Both are important, but if you’re spending more
time marketing than prospecting, that might be a reason why your inbox isn’t
blowing up.
Disclaimer
Don’t stop prospecting until your inbox is flooded with leads!

The BIG Decision


A few years ago, I made an executive decision to start branding
and marketing My selves, rather than our company. And that
has been, by far, the BEST business decision we’ve ever
made! We met so many amazing people and generated
thousands of leads, all because of this one single
choice.
Do you have to do the same to be successful in network
marketing?
Of course not! But in our experience, branding yourself and
having a consistent online presence gives you an extra edge over
the rest of your competition. Even if you do many face-to-face meetings

people are still going to go home and look YOU up

Choose your primary Skool And Social Media platform

Build Your Skool Community And Don’t try to conquer every social media platform out there at the same time.
Instead, start by focusing on your primary platform, and turn that into your
very own online home. Develop it. Make sure it’s warm, inviting, and fun! Turn
it into a place where people will want to hang out with you because if they
don’t know you, they won’t do business with you.

One of the first things people see on your profile is your picture. So make
sure it’s a good one. They want to know who they’re interacting with, so the
happier you look, the better for your brand it will be! A smile goes a long way

Imagine that you walk into a networking event and you shout out what you
do before you introduce yourself or let people know you. Sounds crazy, right?
The same is valid for social media. Brand your cover photo to you, not your
business

YOUR SKOOL

Fill out your About section in such a way that you pique people’s natural
curiosity. Don’t name your network marketing company because that way
you’ll close the loop before people reach out to you. And we don’t want
that to happen. You should always close the loop yourself by talking to your
prospects!
If you don’t, they will just Google your business, and they will make their
decision based on the opinion of someone they don’t know. And what we
want is for them to make up their mind based on YOU!

Define your topics

Pick out 6 words from the list below that best describe what you stand for.
This will help you think through your content strategy. Remember: if you’re
passionate about your content your audience will be too!

Don’t just create content, create curiosity!
Create a sense of mystery, with a hint of urgency, and bam! You’ve got
yourself a recipe for EXCITEMENT! Your people will be saying “Hey, can you
tell me more about your product, your company, etc.?” faster than your bank
account can grow!
But what piques people’s curiosity?
The lack of a specific bit of information!
Think of your business as a movie, and your Social Media posts — the
preview. You want to give people enough information to get them excited to
“see the movie” but you don’t want to give away the ending!

The core of Curiosity Marketing is creating and posting valuable content
that sparks the interest of your prospects. In its nature, it’s passive, so be
sure to apply the 5-5-3 Prospecting Formula daily!
Now, let’s get on with the Weekly Newsfeed Formula. What do the numbers
15/7 mean?

Prospecting is an income-producing activity that you should do every
single day. In a nutshell, you identify and connect with people who have the
potential to become your customers and/or teammates.
How many friends do you have?
How many of them have you spoken to about your company?
We’ve asked these exact same questions to thousands of people and you
know what most of them say?
They’ve talked to less than 10% of their contacts. Less that 10%!
Question: How can you expect to achieve all those big goals if you haven’t
spoken to the majority of your contacts?
So what’s your %? If it’s less that 70%, we have a challenge for you! Implement
the 5-5-3 Daily Prospecting Formula for 30 days straight and let’s see what
impact it will have on your business!

PRO-TRAINING ONLY

2-2-2 Prospecting Formula

A Proven Skool And Social Media Strategys

When we decided to start building our business online, we knew one thing:
we couldn’t replicate the complicated strategies that regular marketers were
using. Why? Because they were simply not duplicatable.
That’s why we rolled up our sleeves and got to work. After spending sleepless
nights testing various strategies, we finally optimized the ATMF Prospecting
Strategy! Because of it, in the past 8+ years, our organization has brought
in over $Thousands in sales and Thousands new customers. All without
home parties, meeting presentations and three-way calls!
Why does the ATMF system work?
The ATMF formula works because it allows YOU to:

ATMF is an abbreviation that stands for Add, Tag, Message And Follow-Up. All you have to do is:
Add people to an ATMF Skool Or Social Media Group;
Tag them in a post or a video you want them to see;
Message them to see what they liked best Follow-Up 24 Hours

“Ok, awesome! I am going to add you to a couple of different Facebook
groups. One is all about the brand and the products, and one is about the
opportunity and how we make money.”

Add them to your ATM Skool Or Social Media Group

Make them your own – these scripts are just a guideline. Tweak them to
fit your personality and speak how you would speak to your best friend.
Be Excited + Tell Your Face Your Story = Energy is contagious! It’s better to be
ignorance on fire than knowledge on ice. When you’re talking to prospects,
share your story and why you’re excited! People don’t join companies,
people join people.
Use Audio Or Video Recorder – you will be so much more impactful in your
conversations because they will hear the tonality and enthusiasm in your
voice.

We like to use Public Skool Community And Private Facebook Groups for the ATMF process because
they allow you to track who is adding whom to the Group.
Can you use other Social Media platforms for lead generation? Yes! We
do as well! However, especially when it comes to our business leads, we
prefer to bring them back to Our Skool Community Or Facebook, so we can ATMF them

The anxiety you feel before talking to prospects is NATURAL. It happens to
everyone (yes, even us!). You worry about what you’re going to say or about
what they might think. Sometimes, even a casual chit-chat can feel awkward.
We’ve been there and we’re here to tell you—it gets easier. That’s why we
want to answer two of the most commonly asked questions that we get.

Create a relationship with your best prospects! Connect with them on Social
Media, give them a call or even meet with them in person, if they live close
by. Make sure that you keep them updated on special offers, big events, new
product launches, etc. Even if they don’t buy now, they might come around
later

Hey, [Name]! It looks like you have a lot going on right now. No big deal, I
can totally relate. I can just cross you off my list for right now. If you have
any questions or need anything, you know where to find me.
And there you have it! #BOOM #MicDrop
Our complete blueprint to attracting, converting, and closing leads like a PRO
— all by leveraging the power of Or SKOOL & Social Media.
How would you like to dive deeper into using the ATMF system and making it
your own?
Better yet…
How would it feel to have a profitable online business with a truly duplicatable
system so you can create not just financial freedom but also time freedom?

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