One of my favorite examples of influence is in the 2004 film Mean Girls. When the girls at North Shore High School see “queen bee” Regina George wearing army pants and flip-flops, they decide to do the same. It’s absurd...
Why We Love Bite-Sized Videos
Let me tell you the most challenging part of my job. Often, I will delete TikTok and Instagram from my phone because I can't help but waste time endlessly scrolling through these apps, watching dozens of short-form videos in one...
No More 9-5! Fire Your Boss In 12-14 Weeks
No More 9-5!Quit Your Job And Start Working For The OnePerson That Matters – Yourself! No More 9-5! Fire Your Boss In 12-14 Weeks Imagine waking up each morning with the freedom to decide how tospend your time. No more...
Sales Pipeline Radio, Episode 373 Q & A with Jen Allen-Knuth
By Matt Heinz, President of Heinz Marketing If you’re not already subscribed to Sales Pipeline Radio or listening live Thursdays at 11:30 am PT on LinkedIn (also on demand) you can find the transcription and recording here on the blog...
Is AI-Generated Content Good for SEO?: 300+ Web Strategists Weigh In
AI content SEO” is one of those terms we’ve all Googled at some point since AI became part of our workflow. No doubt it’s great for marketers — it makes us faster — but does it hurt our rankings? To...
B2B Reads: 39 Crucial B2B Marketing Stats, Brand Trust as the Key to Shortening Sales Cycles and More!
Every Saturday morning we share some of our favorite B2B sales & marketing posts from around the web from the last week (so it’s fresh!). We’ll miss a ton of great stuff, so if you found something you think is...
How to Write a Creative Brief in 11 Simple Steps [Examples + Templates]
It’s no wonder marketers love creative briefs: A good one sets you up for success with a high-level game plan and a clear objective. A creative brief is a roadmap that takes a project from ideation to completion. It ensures...
The Sherpa’s Lesson: How I Learned to Be One-Up at 17,000 Feet
Being able to identify when you are One-Down can be the first step to becoming One-Up. Everything in Elite Sales Strategies: A Guide to Being One-Up, Creating Value, and Becoming Truly Consultative is based on a critical concept, being One-Up. I learned this concept 17,000 feet up Mt. Everest....
How to Boost a Post on Social Media [Instagram, Facebook, and Twitter]
I remember the first time I tried social media boosting. It was back when I was testing the social media marketing waters by building a presence on Facebook, Instagram, and Twitter to help grow my blog. As a noob marketer...
Turn $2 Into $3825.00 NEW Secret System = Guaranteed $$$ In The Next 24 Hours?
NEW Secret System = Guaranteed $$$ In The Next 24 Hours? Discover a Huge Commissions Strategy Here In under one minute you will discover this amazing big commission strategy which can earn you a life changing income! Check the link...


